Radio Imaging is known to set the overall mood, tone, situation and energy for a radio station’s listening experience, while helping establish a brand that is familiar to the listener. The language that is used in radio imaging is script written with the station's main target demographic in mind.

An example: a radio station targeting a younger audience will use different language and terms that their listeners can relate to, this is what creates the familiarity experience. Likewise the voiceover also plays a massive role in helping define the station brand. Song Intros Not forgetting, filler audio including sweepers, promos, branded intros, power intros, song intros and jingles, create smooth continuous transitions between programming segues and enhance the complete sound of the station, providing a more finished and polished listener experience for each audience.

One of the mentioned filler audio segments, power intros, are offered on tap as a service through Song Intros, the affordable radio imaging library that helps carve a new listening experience based on a radio station’s playlist, and radio imaging library.